Project Scope: Concept/Positioning, Visual Identity, Style Guide, Design System
How It’s Made: Figma, Photoshop

The goal of this project was to develop a comprehensive visual identity and design system for an online and mobile-app based educational service providing video courses and interactive learning exercises.

The client’s mission was to provide an inclusive and accessible program for adult users of all races and gender identities to learn about skincare and makeup from a scientific perspective.